29 years of brand precipitation, cast UMGG more than 4.2 billion yuan of brand value!

April 20, 2015
History

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Recently learned from the Dongguan Municipal Administration for Industry and Commerce, in Dongguan City, the first well-known trademark brand value assessment, UMGG in many well-known trademark brand valuation list topped the list! Once again, UMGG has demonstrated to the world the charm and elegance of the UMGG brand.

 

Evaluate brand value precisely in accordance with international standards

 

It is understood that this assessment breaks through the traditional approach, re-establishes the mathematical model, and conducts tests through the combination of various indicators. The mathematical model of the assessment fully takes into account all the factors that affect the development of the brand and the enterprise, and each indicator is detailed. Ultimately, based on the evaluation indicators and various data of Global Stone, the brand value was calculated to exceed 4.2 billion yuan. The scientific nature of the indicators and the refinement of the data have made the assessment results more in line with and close to our actual situation, making the final assessment results more convincing!

 

 

Strengthen brand strategy and continue to lead the industry

 

In 2015, with the changes in the overall environment of the stone industry and consumer demands, stone enterprises in the transition period made strategic adjustments one after another, focusing on the implementation of brand value!

 

umgg regards brand as the greatest wealth of the enterprise and has been committed to brand building for 29 years. The brand unites the minds of customers and helps us firmly occupy the niche market. The value accumulated by the brand ensures that we continuously expand and develop new markets. It is the brand that has made Global Stone an internationally leading provider of decorative stone system solutions!

 

umgg will continue to strengthen its brand strategy, manage brand assets rationally, and meticulously shape its brand image. All of these will serve as an effective guarantee for Global Stone to maintain its leading position in the stone industry!

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